Missed-Call Text-Back
57% of consumers go with the first responder. One captured lead pays for months of service.
Call for pricing
For roofers, HVAC, plumbers, and home-services trades
Stop losing leads
Stop losing leads
you already
paid for.
Your ads are working. Your intake isn't. We build the AI systems that answer every call, follow up in seconds, and turn your existing traffic into booked revenue — so nothing slips through the cracks again.
3 min · Free · Real dollar math · Custom playbook PDF
Missed callDave · 11:42 PM
Text-back fired
Today · 11:42 PM
Hey — storm knocked a limb through my roof last night. Missing shingles on the east side. Can someone come out?
Sorry to hear that, Dave. I can get an inspector out. What’s your address, and does tomorrow AM or Wednesday work better?
1847 Oak Ridge Dr. Tomorrow works.
Booked. You’re confirmed for tomorrow 9 AM at 1847 Oak Ridge Dr. Text with your inspector’s name on the way.
12sResponse
1Booking
$0Staff time
Missed-call text-back · books while the crew sleeps
Built for
Roofing
HVAC
Plumbing
Electrical
Home Services
Built for
Roofing
HVAC
Plumbing
Electrical
Home Services
Built for
Roofing
HVAC
Plumbing
Electrical
Home Services
Built for
Roofing
HVAC
Plumbing
Electrical
Home Services
The leak you can't see
Most service businesses lose 30–40% of leads before anyone calls them back.
It's not a marketing problem. It's an intake problem. The phone rings while you’re on a roof, the chat sits unread, the form lands in a busy inbox — and the lead books somewhere else.
Missed calls
Every unanswered call is a job that books elsewhere.
Slow follow-up
78% of consumers book with whoever responds first.
No reviews
Happy customers drive off and never leave one. Competitors have 300+.
The math
$600–$1,200 per job.
30% of calls missed.
Do the math.
30% of calls missed.
Do the math.
$18k/mo
Average revenue a service business walks away from every month — not from bad marketing, from bad intake.
Industry benchmarks: 52% of callers abandon after 3 minutes on hold (Forrester). 78% of consumers book with the first provider that responds (Lead Response Mgmt Study).
Intake pipeline
Where the 30–40% goes
Call
rings while you’re on a roof
Chat
sits unread
Form
lands in a busy inbox
Nobody calls back ↓
Lost
Missed call · 11:42 PM → voicemail
a $600–$1,200 job
Lost
Chat · sat unread
78% book whoever responds first
Lost
Form · buried in the inbox
a $600–$1,200 job
Every receipt is a lead you already paid to generate, booking somewhere else.
What the leak costs
Most service businesses leak 30–40% of inbound.
Sub-15-second response captures leads before they text the next provider on Google. That’s where SIS wins — systems that fire in seconds.
Your number
So how much are you leaking?
Slide in your real numbers. The math is conservative — the leak usually isn't.
Inputs
Readout
Estimated monthly leak
$6,667
slipping away / month
Annualized × 12$80,000 / yr
a year walking to your competitors
Recoverable @ ~40% · at your inputs$2,667 / mo
Industry benchmarks suggest well-implemented intake systems recover ~40% of missed leads in the first 30 days. But that’s theoretical — the audit gives you the real number for your business.
That’s the rough math. Want your real number, itemized?
Take the 3-minute audit →Conservative estimate at a 1-in-3 close rate on recovered leads. Your real recovery depends on follow-up speed and offer — the audit itemizes it for your business.
Free tool · 3 minutes · No pitch
Find out how much your intake is bleeding you.
Answer 12 questions. See exactly where your revenue is leaking, ranked against industry benchmarks, plus a personalized playbook PDF of what to fix and how. Every number defended.
You’re inside the demo. This audit runs on the exact stack we install — live scoring, instant CRM capture, automated follow-up. If it feels smooth, that’s the product.
01 Volume
What’s coming in the door?
Rough is fine. Every quantitative question has an “I don’t know” button that uses the industry median for your size.
1. Inbound calls per week
2. Web-form or chat submissions per week
3. Roughly what % of inbound arrives after 5pm or on weekends?
02 Response
What happens when a lead arrives?
Speed to lead is the #1 driver of the leak. This section costs the most points.
4. Saturday 7pm, phone rings. What happens?
5. Response time to a web-form submission during business hours
CallRail 2026 research: responding in under 1 minute lifts conversion 391%. Median contractor is 42 minutes.
6. Do you have missed-call text-back live right now?
03 Conversion
What happens after they’re captured?
Where deals stall between first contact and paid work.
7. Of leads that talk to a human, what % book an estimate?
8. Of estimates given, what % close as a paid job?
9. Average job ticket ($)
04 Follow-up + reputation
What falls through after that?
Cold estimates, dormant leads, review count. Where the money you’ve already earned quietly disappears.
10. What happens to a cold estimate 30 days later?
11. Google review count on your Business Profile
12. What CRM do you use?
05 Where should we send it?
Almost done. Get your report.
We’ll email your personalized playbook PDF matched to your intake maturity band. No spam.
Your name
Email
Business name
Zip code
Trade
Phone (optional — only if you want a callback)
✓
No spam. Ever. We use your info to send the report — and the breakdown above only if you asked for it. No unsolicited calls, no list-brokering.
Building your leak report…
Cross-checking your numbers against CallRail, HBR, and ServiceTitan benchmarks for your trade.
Estimated monthly revenue leak
$0/ month
Top 3 causes of your leak
Your numbers vs. industry standard
| Metric | You | Industry | Impact / mo |
|---|
Every number defended. Sourced from CallRail 2026 home-services research, Harvard Business Review 2011 (Oldroyd/McElheran/Elkington, “The Short Life of Online Sales Leads”), ServiceTitan 2025 benchmark, and Vendasta/Velocify 3.5M-lead analysis.
Your custom playbook is ready.
A personalized PDF with the exact fixes, in priority order, tuned to your band.
90-day ROI guarantee on every Money Machine install — if it doesn’t pay for itself in 90 days, you don’t owe us the monthly. Built in Pensacola, FL. P.S. — the audit you just took, the instant PDF, the follow-up you’re about to get: all running on the same system we’d install for you. We eat our own cooking.
Watch it work
Four saves. Same system.
Sample interactions from the systems we install: missed-call text-back, AI chat, voice, and review automation.
▶ Sample
D
Hey — storm knocked a limb through my roof last night. Missing shingles on the east side. Can someone come out?
Dave · 11:42 PM
AI
Sorry to hear that, Dave. I can get an inspector out. What’s your address, and does tomorrow AM or Wednesday work better?
Summit AI · responded in 12s
D
1847 Oak Ridge Dr. Tomorrow works.
Dave · 11:43 PM
AI
Booked. You’re confirmed for tomorrow 9 AM at 1847 Oak Ridge Dr. Text with your inspector’s name on the way.
Summit AI · 11:43 PM
12s
Response
1
Booking
$0
Staff Time
Built for your business
Intake tuned to your vertical.
Every build is shaped around how your business actually books customers. Live in 14 days, 90-day guarantee.
Roofing
The storm call comes at 11pm.
Text-back and AI chat capture the inspection request while the crew sleeps — before the homeowner dials the next roofer.
See the roofing build → HVACNo-cool calls can’t wait until morning.
Every after-hours emergency answered, qualified, and booked into tomorrow’s route — without paying an answering service.
See the HVAC build → PlumbingA burst pipe doesn’t leave a voicemail.
Missed-call text-back fires in seconds, so the panicked homeowner is talking to you instead of the next plumber on Google.
See the plumbing build → ElectricalPanel’s dead. Is your phone line too?
Service calls and quote requests captured 24/7, routed by urgency, and followed up automatically until they book.
See the electrical build →
How we work
Three lanes. One rule:
Three lanes. One rule:
it has to make you money.
Every service we offer falls into one of three lanes based on how fast you'll see ROI. Start with the fast wins. Stack as you grow.
Fast, obvious ROI you can see in your bank account within 30 days. 90-day guarantee — it pays for itself or it's free. Month-to-month after 90 days.
AI Chat Widget
24/7 lead capture on your site. Tracks every chat to a booking to revenue.
Call for pricing
Review Request Automation
Double your review count in 60 days. Google ranking and trust on autopilot.
Call for pricing
SMS/MMS Campaigns
98% open rate. Reactivation campaigns show ROI on the first send.
Call for pricing
Email Campaigns & Sequences
Automated nurture that converts. Opens, clicks, and closes — all trackable.
Call for pricing
Online Booking & Calendar
No-show reduction and self-service scheduling. Time saved is payroll saved.
Call for pricing
Process
Live in 14 days. Proving ROI by 90.
Not a discovery call followed by a six-week SOW. We've installed these systems enough times to know what works in week one.
01 / Day 0–3
12-min walkthrough
We map your intake and revenue leaks, then recommend the lane and services that will pay for themselves fastest.
02 / Day 3–10
Build & wire
We install your services — text-back, chat, voice, CRM, booking, campaigns — wired into your existing systems.
03 / Day 10–14
Train & go live
30-min handoff. Everything is running. Your staff knows how to check the dashboard, not manage the system.
04 / Day 14–90
Prove the ROI
We track recovery rate, booking rate, and revenue impact. If Lane 1 doesn't pay for itself in 90 days, you owe nothing.
Pricing
Start small. Stack as you grow.
Every package comes with the guarantee that matches the lane. Start with a Quick Win and expand when you see the numbers.
Quick Win
Call for pricing
Custom quote
1–2 Lane 1 services. One fast automation win.
- Pick 1–2 Money Machine services
- 90-day guarantee
- Month-to-month after 90 days
- Live in 14 days
Growth Bundle
Call for pricing
Custom quote
Lane 1 + Lane 2 stacked. CRM, automation, and comms.
- 2–3 Money Machine + 1–2 Growth Stack
- Lane-specific guarantees
- 3-month review checkpoint
- ~15% bundled discount
Full Stack
Call for pricing
Custom quote
Lane 1 + Lane 2 + vertical template. One vendor.
- Full Money Machine + Growth Stack
- Industry vertical add-on
- KPI dashboards + monthly reporting
- Dedicated success partner
Enterprise
Call for pricing
Custom setup
Lane 3 custom builds + full stack. SaaS, integrations, scale.
- Custom-scoped build
- Deliverable-based guarantee
- Multi-location support
- Priority engineering
The 90-day ROI guarantee.
We put the numbers on screen before you spend a dollar — on the walkthrough you see the live ROI dashboard and the exact recovery math for your business. We can promise it because we can see it: every Lane 1 service pays for itself in 90 days, or it’s free. No asterisks, no fine print.
Lane 2 services get a 3-month review checkpoint — if we're grossly underperforming, you leave with no fees. Lane 3 has a deliverable-based guarantee: we build X, it does Y.
The math behind the guarantee
What happens when you stop the leak.
Real-world averages from comparable service-business installs. Your numbers will vary — book the walkthrough for your specifics.
42%
Of missed calls recovered
via text-back + AI chat in the first 30 days
38s
Average first-response time
vs. industry average of 3–6 hours
$3.40 ROI
Return per $1 of monthly fee
average across Lane 1 in months 2–3
Before you go
Get your leak number. It takes 3 minutes.
No commitment. No pitch deck. Just the numbers.